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FEETJE CELEBRATES ITS 40th ANNIVERSARY!

Feetje, the brand for our little ones, celebrates 40 years! The Holland based company and brand will be celebrating this by introducing renewed branding, including a brand new logo. 

Feetje launched its first babywear in 1981. Since then indispensable in the world of baby fashion. To celebrate its 40th anniversary Feetje has developed a brand new corporate identity. As from July 2021 the typical blue tones will make way for a more subtle outlook. Gentle nature shades like off-white, grey and sand will set the tone. Colors that are frequently used in the Feetje collections. The showpiece will be the new logo, designed by Studio Sijm. The hand written logo has been finished with some ‘ fairy dust ’, symbolizing the magic of new life.

Sweet, soft and cheerful. Always recognizable as Feetje’s babywear. The annual summer- and winter collection consists mostly of organic cotton and is available from the size 3M to 24M. Besides the changing collections, the brand has a number of fixed items that return each year. Amongst them the all-time favorite nostalgic waffle Jogger. The Holland based clothing brand has always remained faithful to itself, and is clearly not afraid to innovate.

Offering one of the best quality/price ratios in the industry.  Feetje is sold in The Netherlands, Germany, Austria, Switzerland, Belgium, Spain, and now in the USA!

*Feetje in English means fairy and the motto of fairies is: “Although we fairies are very small, we sing and bring sunshine.” 

“The magic is in you, baby”